Welcome to Where QuickGuide Daytona
Welcome to Where QuickGuide Daytona, formerly Best Read Guide. Morris Visitor Publications' national marketing team has done numerous studies and found that Where is a recognizable name to travelers around the world. With these findings comes the conversion of Best Read Guide to Where QuickGuide. You'll find that the revised format continues to give you the lowdown on the great attractions, tours, restaurants, events, shopping and nightlife this town has to offer ... and more.

All in a Tycoon's Name
Vacationers have been flocking to the Daytona Beach area for more than a century. During the late 1800s, the area caught the attention and imagination of many wealthy northern tycoons who found the land favorable for investment. One such mogul, Mathias Day, founding father of what was then called Daytona, built the first hotel, the Palmetto House, in 1874.

'Birthplace of Speed'
Automobile racing became a regular pastime along the hard-packed beaches of the Daytona area at the turn of the 20th century. Ormond Beach became known as the "birthplace of speed" because of various land-speed records set there. In 1947, the National Association of Stock Car Auto Racing was founded in Daytona Beach. Motorsports gained new ground in 1959 with the opening of the Daytona International Speedway, which continues to satisfy hundreds of thousands of speed-hungry fans each year.

To the North: The Ormonds
Ormond-by-the-Sea and Ormond Beach are at the north end of the Daytona Beach area. Ormond Beach was once home to the Rockefellers and the Flaglers, as well as the early automotive pioneers who tested their inventions on the hard-packed beach. Today Ormond Beach features such attractions as the Casements (Rockefeller's former winter home) and Tomoka State Park. Visitors seeking a quieter part of the beach can find it here. (Beach driving is not allowed at the northern end of Ormond Beach or in Ormond-by-the-Sea.)